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29-04-2015
BackTechnology, social media, and digital branding have already changed the world we live in so much and it looks set to change even more.
Digital trends are just that - trends; fluid, ever-changing trends. It seems that whatever new technology or way of doing things is introduced, it will continue to be changed and improved upon.
Our concept of privacy is changing rapidly; whereas 10 years ago, we wanted - took for granted, in fact - anonymity, now all we really expect is that our credit card details are safe.
With so much online credit card fraud going on, even that often seems a big ask!
As our personal information becomes more and more part of the public domain, so better, more efficient technology must be developed in order to protect it.
Social media is perhaps one of the most important changing trends. It has become more and more mainstream, to the point of becoming a way of life.
The existence, and accessibility, of social networks such as Twitter, Facebook and LinkedIn, means that we are constantly connected to hundreds, thousands, or potentially millions, of people around the world. What does this mean for your business?
It means that while consumers can easily spread the word about how great your product or service is, they can also cause you maximum embarrassment when you get things wrong.
This isn't always just a case of leaving you a little red-faced; social media’s tendency to send things viral can be seriously bad for your brand.
But it's not all bad news! New trends mean that it's now faster to pay for products and services than ever before, as well as being easier and more flexible.
It doesn't seem too long ago that cheques were out and chip-and-PIN was in.
Now, we can hand over our money at the swipe of a card or the touch of an iPhone, no keypad required.
More and more is changing in the world of digital branding and those running a business need to keep up.
To see what's going to be new in 2015, take a look at the infographic below created by business2community.
(Click to enlarge infographic)
Blog post created by: DCP Web Designers London
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24-07-2015
Ways to optimise your welcome emails
If you are in the marketing world, then one of the things you need to focus on is to create amazing welcome emails and follow us newsletter designs. These not only allow you to make your customers welcome to your site, but they can also drive sales. More than 81% of the B2C marketers are using them, and studies have shown that welcome emails are generating around 320% more revenue.
03-07-2017
How to add a water mark logo to your Youtube videos
In this video tutorial, I will show you how to add a watermark logo on your Youtube videos. This watermark will also allow users to subscribe to your channel. Did you know that you can automatically add a watermark logo on all of your Youtube videos with a few simple mouse clicks? Youtube has a branding feature which a bit hard to find but when used correctly can help to boost your subscribers.
06-05-2020
Turn your Pinterest account into a revenue driven social media channel
Pinterest is an awesome way to share your interests and hobbies and keep track of fun future projects. Unfortunately, it’s often seen as just that – a site purely for sharing hobbies and having fun. Frequently associated only with crafts, DIY and the like, Pinterest is often looked upon as the domain of the hobbyist, and not taken seriously as a valid media for businesses.
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