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18-04-2018
BackThe future of SEO is always changing, and there’s a reason for that. Algorithms are changing to the point where you can deliver extremely accurate search results for user queries.
The infographic you can find on this page was created with the idea of helping you identify what Google wants to change in the future and how their algorithm may be modified in the end.
Understanding and tackling all of this does come with its own set of challenges but in essence, your goal should be to simply create awesome, up-to-date, accurate content in written format, images and video-based content.
Ultimately Google's goal is the be the best search engine on the planet and let's face it, they are not doing a bad job, right?
So Google RankBrain is not a separate application, it is an update or enhancement to the existing Google Search engine.
Before this new update, Google would simply look at the words entered into a search query and return results based on keyword phrase matches. This seems to work fairly well but is by no means perfect.
The RankBrain update will sort the millions of new and existing search queries into contextual groups which contain a defined meaning. A user's search query is converted into a mathematical vector which is used to search through the vast data collection which Google holds.
The ultimate aim is to give better search results returned to users of the Google Search tool.
Express Writers created this infographic with more info about Google RankBrain so take a look and learn something new today.
(Click to enlarge infographic)
Article created by: DCP Web Designers
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13-11-2017
Top SEO trends you need to know for 2017
Let’s face it; we all want to have a website that ranks high in Google Search Results. Understanding how search engine (especially Google) change their algorithms is essential if you want to maintain your search engine rankings. "Content will always remain the king" if you produce awesome written information, images, video content then you can expect a better flow of web traffic to your website.
06-05-2021
The 12 most important SEO tips you need to know
Search engine optimisation is constantly changing and we need to understand the fundamental principles to ensure we can generate potential buyer traffic to our websites. The goal of this article is to give you those 10 most important SEO tips to make sure your content has the potential to rank high in search engines. Focus on these primary SEO tips and you should see an improvement in the volume of traffic to your business website.
26-03-2024
Navigating the Post-Helpful Content Update: Strategies for Vetting Quality Backlinks in 2024
With the Helpful Content Update rolling out in March, the SEO game has changed. This update makes one thing clear: quality content is king. This is a concept that Google has hung its hat on for years and it couldn’t be more relevant than in 2024. For those looking to stand out in the SEO space, it's crucial to grasp what this means with respect to your backlinking strategy.
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