Tips for using colour psychology to generate more sales

Back

10-05-2020

What to improve your website conversion rates? Using the right colours can make all the difference! Often we don't think too much about the colours used on our business websites. We assume what we like, everyone will probably like. The keyword there is "Probably"!

Using the right colours can influence a website visitor. For example how many eCommerce websites have a red "buy now" button on product listings. Go and check Amazon website, they must of spent days experimenting with the colour of their "add to basket" buttons.

Here is an overview of the infographic:

Green Colour Represents Freshness
Blue Colour Represents Dependability
Purple Colour Represents Creativity
Yellow Colour Represents Energetic
Orange Colour Represents Vibrancy
Red Colour Represents Dynamic
Pink Colour Represents Feminine
Grey Colour Represents Calming
Black Colour Represents Power

If you are looking for more colour psychology tips then take a look at the awesome infographic created by Spruce Rd below.

Article By Pankaj Shah | May 10th, 2020 | Web designers in London

Releated Posts

13-07-2019

Tips for designing a super cool business website

When building a business website is it vital that you convey a positive first impression in the minds of visiting customer. The proper designing of a website is the secret to online business success. A properly formatted, visually appealing website receives more traffic than a visually chaotic website.

09-08-2019

Tips for building a decorator website

So you’re planning on building and decorating website for your business, that’s great! This article aims to help you understand some of the key elements you may require on your website. Have you considered the structure of your website and the type of content which you may want to display?

11-06-2020

web design colour psychology tips - choosing the right colours for your website - infographic

Are you trying to work out what is the best colour for your business website? What to understand how colour psychology can affect the buying choice of a potential customer?

20-11-2017

How to switch PHP5 to PHP7 using WHM tutorial

In this video tutorial, I will show you how to switch PHP5 to PHP7 using WHM. PHP7 provides a new set of powerful and secure functions to improve your PHP coded websites.