Pankaj Shah

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15 Best WordPress Multipurpose Themes - 2022



Are you looking for the best multipurpose WordPress themes?

If you are planning on building a new website and you want to use WordPress, then a multipurpose theme might be the best option.

A multipurpose WordPress theme gives you the flexibility to customise a website using pre-defined structured content blocks or template designs.

The goal of this article is to list the most popular WordPress multipurpose themes.

15 Best WordPress Multipurpose Themes - 2022

What you need to build a Multipurpose Theme WordPress website

To build any type of WordPress website you need some basic elements:

  • Domain Name
  • Website Hosting

There are many websites where you can purchase a domain name and suitable WordPress hostings. I have been running my web development business for over 15 years, and I have used many web hosting providers. Some are very good but unfortunately many are very bad.

If you want stability, reliable business emails, great tech support, a free SSL certificate, low-cost monthly hosting, free security plugin, free website migration plugin tools and a free caching plugin then there is simply one choice! - I highly recommend

If you are new to WordPress then take a look at our WordPress Tips for Beginners article to get a better understanding before you start building a business website solution.

Once you have your domain name registered, website hosting and WordPress installed you can then install a suitable multipurpose theme.

The question is which is the best theme?

1. Astra Theme

Astra Theme

Astra is among one of the most prominent as well as fastest-loading WordPress multipurpose WordPress themes.

It can be used to construct all types of internet websites.

Whether you're creating a blog, a service website, or an eCommerce shop, you can make your website look amazing using the Astra theme.

Astra gives you the ability to change typography styles, color scheme, switch layouts, pre-built headers, and lots more.

Astra has a good set of features for SEO (search engine optimisation), you can also install the free YOAST SEO plugin to more control over your SEO workflow.

There are many pre-made templates which can be used to kick start your website project, you can then use the tools to modify the template to make it more suitable and unique to your business. You can view a range of designs on the Astra theme website, the demo sites are a good starting point for different types of projects you may want to create.

The performance of your website is important, Atra uses Vanilla JavaScript to help speed up the loading of your website. The theme also supports the functionality to fetch the Google Fonts for your website and store them locally on your web hosting server. This will result in faster loading of pages.

You can use the layout tools to customise the layout of the website container such as the headers, blogs, single pages, posts, footers and more.

Astra comes with several pre-built header and footer styles that can be adapted further with the Astra Pro add-on tools.

Astra Pro add-on tools

The pro version of the Astra theme also supports:

Stick headers - The header of your website will stick on top of the page even when a user scrolls. This allows quick access to the menu from any part of the page.

Mobile Headers - You can customise and adjust header breakpoints, and set different logos, menu styles, colours and layouts specifically for mobile device website visitors.

Page Headers - Create custom page headers and specify display rules to show them up on specific pages and posts on your website.

Mega Menu - Design amazing templates with your favourite page builder such are Elementor or drop in a shortcode to include a layout within a mega menu on your business website.

Colours & Typography - Set the colours and fonts that compliment your brand design, and easily manage the colours and typography across the entire website.

Dedicated Sidebar - Astra gives you the ability to create page-specific sidebars that can override the settings and customisations of the default sidebar on your WordPress website.

Thinking of building an online shop?

Astra is compatible with WooCommerce and helps you build and design your online shop using simple and intuitive tools.

2. SeedProd WordPress Website Builder

SeedProd Theme Website Builder

SeedProd is one of the most popular WordPress website builders.

WordPress website builders allow you to customise your website without writing a single line of code. Using a modern theme can help you to speed up the development of your website as you can use visual tools rather than writing code.

Just like the Astra theme above, SeedProd also has a set of starter templates, themes and landing pages to get your project moving in the right direction.

There is a wide range of templates suitable for different types of sites.

If you are feeling more adventurous or have previous experience in building websites, then you can start a new project from a blank canvas and create a true custom WordPress website for your next business venture.

SeedProd is similar to Elementor and Divi, you can simply drag and drop the required features into a page and use the preferences to modify a feature such as the text style, bordering, button style, links and much more.

Just like Elementor and Divi, SeedProd gives you full control over your website, so the only limitation is your imagination.

SeedProd supports over 80+ pro blocks allowing you to display both static and dynamic content.

The Pro blocks are a paid add-on and give you more customisable options for your website development project in WordPress.

You can check your website using the live preview function, this allows you to check over your website before going live.

Use the layout navigation to quickly rearrange sections, columns, rows and blocks on your website pages.

Made a mistake? No problem, SeedProd supports revision history so you can revert back to a previous version of your page with a simple mouse click.

Custom design your pages in draft mode and then publish them when you are ready.

You can save page templates, sections and blocks. This makes it super simple to reuse content designs across your WordPress website design project.

You can view and tweak your website in mobile view to make sure all visitors see your website as you expected.

What to integrate into third-party tools? No problem, SeedProd supports a range of third-party tools such as:

  • ActiveCampaign
  • AWeber
  • Campaign Monitor
  • Constant Contact
  • ConvertKit
  • Drip
  • GetResponse
  • iContact
  • Mad Mimi
  • Mailchimp
  • MailerLite
  • Sendy
  • Sendinblue
  • Zapier
  • Recaptcha

Just like other popular multipurpose themes, SeedProd also supports WooCommerce, so you can even build a website shop using this theme with minimal effort.

3. Divi WordPress Theme Page Builder

Divi Theme Page Builder

Divi is a powerful drag and drop WordPress Page Builder created by Elegant Theme, it is rated as one of the best and top-selling WordPress themes.

Divi is a premium theme, so requires a yearly payment or one-off lifetime payment.

Divi can be installed on an unlimited amount of websites, so if you are planning on building different sites for your business then Divi may be a good cost-effective option.

Content for your pages can be created directly on the front end of WordPress, you can simply drag and drop different components to create your website pages.

Divi also has a set of powerful search engine optimization tools to help make your website load faster.

Divi Has hundreds of pre-built websites and layouts which you can use to speed up the development of your website, these layouts can be adapted to suit the type of business you are running.

Divi has a customisation section like other themes where you can change the font style, upload your logo, change the colour scheme and many more design options.

Divi allows you to view your website in mobile, desktop and tablet views. you can specify specific styles for each view type to make sure your website is compatible with all browsing devices.

Divi allows you to design your website using real-time visual editing tools. You use the integrated styling system or use your own custom CSS.

Divi Theme Features

You can edit text content directly in the page design which helps to save time when building a business website.

There are many pre-built blocks that give you common functions you expect on a professional website such as a call-to-action block, image sliders, video backgrounds, image galleries, customisable blog layouts, custom testimonial blocks, form creation, integration with Google Recaptcha, button design, icon packs, title controls. Google Maps and much more.

Divi also has built-in tools for advanced code editing, filters and effects, drop shadows, text shadows, animations, video background, shape dividers, colour management and lots more.

Divi also supports many of the most popular plugins, I often choose Divi when building multilingual websites using WPML.

Divi websites can also be enhanced by purchasing additional Divi-compatible premium plugins.

Divi has an optional plugin you can install for adding social sharing to your website and email marketing integration.

Divi has a set of tools specifically designed for WooCommerce to customise product layouts, shop category layouts and much more.

Divi is a great ECommerce theme option but if you are looking for a more advanced solution then I suggest Flatsome Theme for WooCommerce.

Basic sites can be easily built using Divi but more complex websites may require assistance from knowledgeable web designers.

4. OceanWP WordPress Theme

OceanWP Theme

OceanWP is a WordPress multipurpose theme with lots of useful and powerful features.

OceanWP has a range of free and paid-for plugins to enhance your website, you can even build pages using popular page builder tools like Elementor.

OceanWP gives you full control of your website, you can create full-width pages, customise menus, add your company logo and use the plugins to add more advanced features.

OceanWP supports global fonts and typography, select from hundreds of Googles and apply font colours and types to different sections and areas of your business website design.

You can select from 7 customisable header layouts and change the styles for global and individual pages. You can also add social media icons and assign different colour styles for mobile and desktop views.

OceanWP supports all the popular page builders.

OceanWP Theme Page Builder Support

You can control the style and visibility of page titles and display breadcrumbs for a better user navigation system.

OceanWP also supports customised footers and customisable layouts for blog posts.

OceanWP also supports WooCommerce which makes this of the best versatile themes.

The theme is also SEO friendly, this will ensure your website we'll have better visibility on search engines.

You can add some extra flair to your website by using premium plugins like slider revolution to create animated siders for your website.

5. Kadence Theme

Kadence Theme

Kadence WP Is a popular multipurpose WordPress theme. You can select from a range of pre-made templates and layouts to speed up the development of your business website.

You can use Kadence blocks to create customised layouts for your pages and extend your website with powerful plugins. There is a wide range of features you can utilise to make your website stand out.

The block editor only loads the CSS and Javascript required for the blocks you are using, this will help to speed up the loading of your website pages.

Kadence WP has powerful responsive controls, you can tweak the design of your page content for different screen resolutions.

Just like other popular themes, you can build custom layouts using the row and column functions.

Want more fonts? No problem, Kadence WP supports over 900+ Google fonts!

Speed is important, so why not take advantage are use the 1500+ SVG icons, SVG (Scalable Vector Graphics) are super lightweight and loads extra fast.

Just like OceanWP, Kadence WP also supports WooCommece.

Kadence WP WooCommerce

You need to install the Kadence Shop Kit which allows you to set up Advanced Reviews, Variation Swatches, Checkout Customizer, Cart notices and so much more!

6. Ultra Powerful Multipurpose WordPress Theme

Ultra Powerful Multipurpose WordPress Theme

Ultra is a Flexible and Powerful multi-purpose WordPress theme created by Themify. You can use Ultra and Themify Builder to create lots of different types of websites from a simple blog to a large customised corporate website, there are many pre-made layouts which can be adapted by using a powerful drag and drop Themify Builder.

The ultra theme has many options which you can use to adapt your websites such as customised layouts, custom widgets, social media integration, adapting colour scheme, managing and designing navigation systems, editing sidebars and much more.

Ultra Multipurpose Theme Pro Options

Ultra is fully responsive, this will ensure your website displays correctly on mobile phones, desktop computers and tablet devices.

You can create amazing parallax floating effects that work on all device screen resolutions with the page builder tools.

There are over 15 premade header and page styles to help you build your website faster.

You can also add images, sliders, videos and animate colours for the header section.

You can choose from 6 different layouts for the footer section.

There are also 12 bonus Addons you get for free when you purchase the theme.

You can build mega menus and apply image filters directly in the theme builder or use the advanced customization settings to take your website to the next level.

Ultra also supports WooCommerce making this a perfect theme for a business website built in WordPress.

7. Neve Gutenberg WordPress Theme

Neve Theme

Neve is a Mobile-first WordPress multipurpose theme with a built-in page builder allowing almost anyone to create a business website using WordPress.

Neve has cross-compatibility with many of the most popular page builders such as Elementor, Brizy, Beaver Builder, Visual Composer, SiteOrigin, and Divi Builder.

Neve is a Lightweight Theme Built for Speed, using this theme will help you to improve loading times and achieve high Google page speed scores.

Neve Theme Page Speed Stats

The Neve theme supports responsive web design, so there will be issues viewing the website on mobile, tablet, laptop and desktop computers.

Neve allows you to create custom page layouts, customise and re-design the header and footer of fo your website using simple drag-and-drop components, select the way you want the website layout to look using contained or full width using the adjustment options, change the colours of your site and apply it site-wide, create multiple colour palettes and use them to create consistent designs across your business site.

Neve has over 100+ ready-made layout designs to get your web project up and running faster, new designs are added every month and you can adapt the starter sites to suit your business branding colour scheme and design ethos.

Neve also gives you the ability to customise the layout of your blog with intuitive layout presets and flexible controls.

The pro version of Neve has a custom header and footer builder, the header and footer functions include:

  • Sicky and transparent menu
  • Multiple HTML header components
  • 20+ Components including Cart and Socials
  • Advanced styling options
  • Mobile headers and much more
  • Page header builder

If you like to use Elementor, then you are in luck!

Neve Pro supports The Elementor Booster module, the module for Elementor contains the following key features:

  • Flip Card
  • Review Box
  • Typed Headline
  • Progress Circle
  • Content Switcher
  • Content Protection
  • Particles and Animations

The pro version of Neve also supports Enhanced WooCommerce features. You can implement key features such as:

  • Quick View
  • Floating Cart
  • Cart Notices
  • Catalogue Layouts
  • Off-canvas shop filters

You can speed up the check by using one of the Pro checkout Layouts.

There are also many WooCommerce Web Design starter templates available in the Neve Pro version.

8. Public Opinion Lite WordPress Theme

Public Opinion Lite Theme

If you are looking for a blog/magazine WordPress multipurpose theme then Public Opinion Lite might be the perfect solution for your business.

Public Opinion Lite is the free version and you have the option to buy Public Opinion Pro for more advanced features. Both themes support responsive design, so are suitable for viewing the website on different types of devices.

I would suggest trying out the free version first to see if it meets all your requirements.

Public Opinion Lite supports:

Multiple Category Layouts - Create a unique website that stands out from competitors using different article layouts for your website homepage and category pages.

Advertising Space - Manage advert space using the built-in Public Opinion's smart widget.

Custom Widgets - Enhance the WordPress sidebars with Public Opinion's custom widgets from powerful layout widgets to schedule boards.

Custom Elementor Modules - Use the Elementor Page builder to make custom changes to your website design and layout.

The Pro version of Public Opinion supports the following key features:

  • 11 Homepage featured posts layouts
  • 5 Homepage category layouts
  • 11 Category featured layouts
  • 6 Archive layouts
  • News Ticker
  • Weather Module
  • Sticky Navigation
  • Boxed layout
  • Article review system
  • Video post format
  • Custom colour per category

As you can see from the above list, there are lots of useful design elements you can implement on your website using the paid pro version.

Public Opinion Theme also supports popular third-party WordPress plugins.

Public Opinion Plugin Support

If you want a magazine-style website then Public Opinion Lite or Pro is definitely worth a look.

9. Indigo WordPress Theme

Indigo WordPress Theme

Indigo is a popular lightweight and powerful multipurpose WordPress theme. The Indigo theme uses a modern modular approach to WordPress site design.

You can build complex layouts by simply dragging and dropping modules into the page builder and changing the preferences to suit your business colours and branding design.

Indigo is designed with WordPress best practices to ensure compatibility with popular WordPress plugins.

The theme is mobile optimised to ensure your website visitors have a great experience when viewing your website on different types of devices.

Indigo also utilises pre-styled blocks in WordPress Gutenberg editor so there is no need to install a page builder like Elementor.

There are 17 main pre-built websites that you can install with a few simple mouse clicks. Each site design is suitable for a different business niche.

These designs include:

The Indigo supports the following amazing features:

  • Front-End EditorGutenbergReady
  • WooCommerce Ready
  • Multilingual Translation ready
  • Typed.js shortcode
  • Google Fonts Enabled
  • Typekit Compatible
  • Custom Font Upload
  • Icon Fonts Integrated
  • WPForms Ready
  • Contact Form 7 Ready
  • CF Mega Menus plugin supported
  • Advertisement Ready
  • Multiple Header Layout
  • s3 Site Wrapping Layouts
  • Unlimited Custom Sidebars
  • Video Background on Slogan Module
  • Export/Import Options Functionality
  • Options BackUp integrated
  • Portfolio Functionality
  • Back to Top Button

As mentioned above, Indigo is based on a module-based system that supports many core feature elements such as:

  • Authors
  • Blog
  • Call to action
  • Canvas
  • Carousel
  • Crelly slider
  • Featured post
  • Flash news
  • Gallery
  • Image
  • Info box
  • Insights
  • Slidable insights
  • Leadbox
  • Logos roll
  • Magazine
  • Portfolio
  • Pricing tables
  • Services
  • Slider
  • Posts slider
  • Slogan
  • Team
  • Testimonials
  • Tiled display
  • Video & embeds
  • Video posts slider
  • Modules tabs
  • Modules wrapper
  • Modules columns

If you want a cost-effective theme design that requires minimal coding knowledge and design skills, then Indigo might be an excellent option for you.

10. Parallax WordPress Theme

Parallax Theme

The Parallax theme created by Themify combines single page design and cool Parallax features.

I am sure you have been to websites that have images with a text overlay and the text stays static while the image in the background move as you scroll down or up the page, this is known as parallax.

You can use the Parallax theme to make a more creative website, this theme is suitable for single page designs but you can also use it for multi-page websites if required.

The Parallax theme Has over 60 pre-designed layouts which you can drag and drop onto your pages using the Page Builder.

All layouts are responsive for optimum mobile compatibility, also included are slider backgrounds, video backgrounds, parallax scrolling, custom styling, animations, and more.

The Parallax theme gives you full control over your website design, you can apply styles site-wide or on individual pages.

There are 11-page header styles and a sticky header option. Just like the Divi theme, The Parallax theme automatically creates a portfolio custom post type that supports content such as videos, images and gallery sliders.

A portfolio is a great option for showcasing your work.

If you want to display your team members, then you can use the team post type.

The team post type supports:

  • Profile Image
  • Full Name
  • Job title
  • Social Icons

Like other WordPress themes, The Parallax theme also supports the customisation of the header and footer of your website. For the header section, you can add an image or slider and assign a custom menu.

You can save some time by utilising the in-built image filters, however, I would always recommend you edit your images in Photoshop and compress images before uploading them to your website.

There are many more features available such as animated progress bars, list and grid layouts, font and colour customisation, infinite scrolling and support for RTL (Right to Left) language formatting.

The Parallax theme is also WooCommerce and WPML compatible, optimised for SEO, supports Google fonts, automates theme updates, and supports social icons and a drag-and-drop builder.

11. Elementor

Elementor Page Builder Theme

Elementor is similar to Divi builder, Elementor uses a drag-and-drop page builder, modules contain the core elements and can be modified using the selected module preference.

Elementor has been used to build over 10 million websites and is well supported by the developers and growing community.

Elementor is one of the most popular themes for building websites using WordPress.

You can start a new website from a blank canvas or use one of the 100 designer-made website kits, add your own content and customise it for your business website.

Elementor flexibility is one of the reasons why it is rated as one of the best customizable themes.

You can use the free version of Elementor to get a feel for the theme or use the paid version to gain access to more advanced features.

You can use Elementor to build different types of websites which include:

  • Business Services
  • Portfolio CV
  • Creative
  • Ecommerce
  • Events Entertainment
  • Landing Pages
  • Media Blogs
  • Health Wellness

The Elementor page builder has some fancy and useful web design functions:

Masks - You can add masks to elements like images, videos, or Google Maps or upload your own SVG file for complete customization.

Custom Fonts - You can upload your own custom fonts or brand consistency, use google fonts or connect to Adobe fonts.

Text Paths - Add some creative flair by designing unique text paths with built-in shapes like Wave, Arc, Oval, Circle, or Spiral, or upload a custom shape for more design control.

Lottie Animation - Add lightweight interactive Lottie animations, and control the behaviour in Elementor.

Transform on Hover - Use the power capabilities of CSS Transform. Improve user engagement by transforming elements when a user hovers over an element. Make rotations, skews, offsets, scale or flip effects.

Custom Positioning - Get full control over the layouts and go off-grid using Fixed or Absolute Positioning. Drag each element where you want it to appear on the page and add a touch of magic to your website pages.

Responsive Design - Make adjustments to your website's style and layout for different screen resolutions. Customise the breakpoints for desktop, mobile, tablet, and other devices.

Elementor pages can be built for optimum speed and performance, to achieve the best speeds make sure you use an image optimisation plugin or upload compressed images to your website.

Take advantage of the seamless integration of SEO tools such as Yoast and Rankmath.

Elementor like other Multipurpose themes also supports WooCommerce.

You will need to purchase the Pro version of Elementor to take advantage of the WooCommerce integration.

The Elementor WooCommerce integration allows you to design the pages of your online shop using the intuitive drag & drop WooCommerce builder, improve your website visitor's experience and increase the trust level and conversions and reduce the number of plugins required by simply designing all the pages using Elementor Page Builder.

There is a wide range of widgets available that you can use to customise your WooCommerce store:

  • Product Breadcrumbs
  • Product Title
  • Product Images
  • Product Price
  • Add To Cart
  • Product Rating
  • Product Stock
  • Product Meta
  • Product Content
  • Short Description
  • Product Data Tabs
  • Additional Information
  • Related Product
  • Upsells
  • Custom Add To Cart
  • Product Categories
  • WooCommerce Pages
  • Menu Cart
  • Cart
  • Checkout
  • My Account
  • Purchase Summary
  • WooCommerce
  • Notices

Using the Elementor Theme will help you to keep the look and feel consistent across your website pages.

You can also customise the core WooCommerce pages to improve user experience, core pages consist of:

  • Product Archive
  • Menu-Cart
  • Cart
  • Checkout
  • Purchase Summary
  • My Account

Elementor also provides a set of WooCommerce website starter kits to help speed up the development of your eCommerce store.

Elementor can be a complex page builder to understand, so don't forget to read the documentation or reach out to experienced website developers if you need help.

12. Blocksy Gutenberg & WooCommerce Theme

Blocksy Gutenberg & WooCommerce Theme

Blocksy is an up-and-coming lightweight WordPress theme designed for super-fast loading websites.

Blocksy Theme Page Speed

The Blocksy flexible theme is 100% compatible with the native WordPress Gutenberg page editor.

The theme is fully compatible with WooCommece and mobile responsive which is sectional for modern web development.

Blocksy also works with popular page builders such as:

  • Gutenberg
  • Brizy
  • Elementor
  • Beaver Builder

The theme allows you to customise many common features of a website which include:

  • Layout settings
  • Header
  • Footer
  • Sidebars
  • Pagination
  • Single pages

Blocksy has a simple drag and drop header builder, this allows you to build different header styles for your projects super fast. There are 9 different header elements that you can add to the website and customise as required. You can also customise a specific header for mobile devices.

Blocksy allows you to manage and access your colour and background option. You can choose from a range of premade colour palettes or create your own. YOu can also apply colour schemes globally saving time on web development.

You have access to over 900 Google fonts to make beautiful typography and match your company's design branding schemes.

You can select from 5 different layouts for archive pages, this is great if you are using custom post types and want a different look for specific sections of your website, for example, you can have a layout style for your blog archive and a different layout style for your services archive.

Blocksy is fully integrated with WooCommece.

You can find features like:

  • Product Quick View shows a visitor a quick summary of a product in a popup.
  • Ajax Add to Cart allows customers to add products to a shopping basket without the need to reload the page.
  • Product Gallery Styles can be assigned to product views and customised as required.

The Blocksy theme is SEO optimised which is essential when building a business website.

The theme is also GDRP compliant and has out-of-the-box schema and Google structured data markup.

You can view your updates without having to refresh pages.

Blocksy also supports lazing loading of images to improve the website loading speed and gives you access to a range of built-in widgets to enhance your visitor's experience.

Just like Flatsome, Blocksy also supports live search, this allows results to display instantly when a visitor is searching for a specific product or other types of content on your website.

Add some flair to your website by utilising the built-in page hero section with parallax effects and more.

You can also improve visitor retention by auto-displaying related posts.

You can apply a sticky sidebar that will follow you as you scroll down a page, this is especially useful for the WooCommerce product catalogue and filter option on a shop category page.

The above are only a few of the features of the Blocksy theme!

Blocksy Theme Key Features

Blocksy supports the latest web technologies such as React, Webpack, Babel, PHP7 and ECMAScript7.

You can use the free version of Blocksy or purchase the Pro version for more advanced features if required.

Blocksy also has some nice flat design starter sites to help you quickly build different kinds of websites.

The starter sites make good use of white space to make sure your website is not overwhelming for web visitors.

The above WordPress themes are my top picks for building business websites.

There are many more notable WordPress multipurpose themes you can choose to build your next website.

Below I have summarised some of my other favourite WordPress Themes.

13. Avada Theme

Avada Theme

Avada is one of the top-selling themes on the ThemeForest marketplace. You can use the live view page builder to create awesome business websites. With over 800,000 sales, you can see why Avada is a popular web builder solution.

Avada has an advanced setup wizard to assist you in building a website faster. You can also apply local colour and typography styles to content, import premade layouts with placeholder images and quickly toggle between light and dark styling layout versions.

Avada also allows you to create a wide range of popups and custom sliding bars.

You can even install Avada on SiteGround with a simple mouse click!

Avada has some very useful performance features to help speed up your website:

  • Disable used features to speed up a website
  • Image Video optimisation
  • JS CSS optimisation
  • Critical CSS Advanced optimisation

Avada also supports WooCommece, you can create customised shop, cart, checkout and unique product page layouts with minimum web development knowledge.

Avada is a responsive WordPress theme, you can build layouts that perform across different mobile devices.

Avada like Divi and Elementor has a form builder, this is great as it can save you some cash as you do not need to buy a form builder plugin.

There is a huge range of over 120 design and layout elements that you can import and customise to make your website unique and stand out from your competitors. You can preview the demo layouts before adding them to your website.

Adava does not require a third-party page builder, you can use the in-built Live Visual Builder to create custom websites.

There are 5 main tools you can customise using the Avada Theme:

  • Live Visual Builder
  • Layout Builder
  • Header Builder
  • Form Builder
  • Performance Wizard

Avada is one of my developer's favourite WordPress Page Builders, the flexibility makes it a go-to theme for true website development customisation.

Avada is well documented which is essential for web developers to take full advantage of this multipurpose theme.

14. Phlox Theme

Phlox Theme

Phlox theme is awesome, you get advanced features in the free theme and more featured can be added by purchasing the pro version.

There is a broad range of over 180+ starter templates to get you inspired for your next web project. Phlox also supports the popular Elementor drag-and-drop page builder.

There are 30+ exclusive advanced elements for Elementor.

As mentioned above Elementor is one of the most Powerful Page Builders.

You can select from 40+ ready-made flexible layouts or you can build a full custom layout as required.

The live theme customiser will allow you to change the theme options and see the results instantly and in real-time. There are many customisation options which give you more control over the look and feel of your business website.

Phlox like other themes has full support for WooCommerce.

You can also use Phlox to build a custom portfolio which is great if you are a photographer, graphic designer, web developer, artist or work in any other industry where you want to showcase your work.

Phlox as you expected is a full response WordPress website solution. The theme is designed to work on any type of screen size.

The theme extends the built-in WordPress image gallery, allowing you to create more engaging image galleries in a grid or masonry layout. You can also add real-time pagination to improve the user experience.

You can create various sliders and display them on your blog archive page or in a custom location using the page builder.

You have access to an advanced text editor giving you total control over typography.

The theme has good page speed performance.

Phlox Theme Page Speed Performance

The awesome post formats give you the option to display blog posts in various visual formats:

  • Gallery - A post of gallery images
  • Image - A post with an image or photograph
  • Video - A post containing a video
  • Audio - A podcast post
  • Quote - A quotation
  • Link - A link to another page
  • Aside - A quick note

There are over 30 exclusive widgets to help you archive your business website. These custom widgets can be used to add an Instagram feed, contact form, contact box etc. The default WordPress widgets have also been restyled to make sure there is a seamless integration on your website.

You can automatically adapt images for mobile devices to reduce the total download time, this will help to speed up your website.

Phlox also supports WPML for translations and RTL (Right to Left) text formatting.

Phlox Key Features summary:

  • Fully responsive
  • Translation RTL ready
  • Demo importer
  • Mega Menu
  • Header layouts
  • WPML Translation RTL ready
  • Sticky header
  • Advanced portfolio
  • Touch Slider
  • 10+ Page templates
  • Footer options
  • Video Background
  • Audio and Video Player
  • Animated Sections
  • 100% GDPR Compliance

15. BeTheme

Be Theme

BeTheme is one of the most popular Multipurpose WordPress themes that help you to build any type of website super fast.

I like the fact that BeTheme has highly detailed tutorials which are easy to understand for beginners and web design professionals.

There are over 650+ pre-built websites you can install with a simple mouse click. You can then customise the website using the built-in theme options.

BeTheme is compatible with additional plugins such as:

  • bbPress - Discussion forums
  • BuddyPress - Online communities
  • Contact Form 7 - Contact forms
  • Elementor - Page Builder
  • Mailchimp - Marketing platform
  • Toolset - Advanced WordPress
  • The Events Calendar - Calendar plugin
  • W3 Total Cache - Website performance
  • WooCommerce - eCommerce platform
  • WPML - Multilingual plugin
  • Yoast SEO - SEO tool
  • Rank Math - SEO tool

There are lots of options for page layouts, the layouts can be used for the blog/pages, portfolio and shop.

BeTheme has great support for WoooCommece, there are options for:

  • 4 Types of Custom Attribute Swatches
  • 40+ Pre-defined demos for WooCommerce
  • 16 Elements for the need to build Shop Single Product templates
  • Templates that can be assigned for specific kinds of pages

Some other nice WooCommece features include a drop-down login, wishlist, eye-catching slide cart and 11 different gallery styles.


Finding and selecting the correct Multipurpose WordPress theme can be a tricky task if you are new to website design and development. Many of the themes above include a free version, so I would suggest installing a free version theme and giving it a test. There are four main themes that have been used to build millions of websites:

From the four themes above:

  • Divi - Good for building standard business websites but there is no trial or free version.
  • Elenentor - Probably the most popular theme page builder, it is supported by many third-party themes and has a free version.
  • Astra - A very good theme with lots of flexibility to build custom WordPress websites. You can install both the free version of Atra and Elementor!
  • Avada - A very powerful website theme builder and probably the most cost-effective as it has a built-in page builder.

All of the above four themes also support WooCommerce integration, so if you are planning on building a website shop then consider one of the above.

It is also worth looking at Flatsome WooCommerce Theme, this theme is mainly focused on WooCommerce website customisation but can also be used to build standard business websites.

If you are planning on building a new website for your business and not sure where to start, then why not take advantage of my 2 hours free website consultation.

Article by Pankaj Shah: DCP WordPress Web Design

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