Did you know with a few simple updates to your e-commerce product page listings can make a dramatic increase in the conversion rates? Simple updates like changing the font colour for the product pricing or adding clear messages like free shipping can help generate more sales. More complex elements such as adding social sharing tools, adding cookie trail navigation, adding customer reviews or even listing alternative products can give your e-commerce website a boost in sales. Some golden tips like making your product title big and bold or using a strong differentiated colour for your “by now” button (call to action) can help with optimising your website e-commerce conversion rates. Why not speak to your web designers and asked them to make some simple updates so you can test and see what works best for your online shopping website.
Take a look at 99 Media Lab info graphic below for more useful tips to improve your ecommerce product listings.
(Click to enlarge infographic)
