Pankaj Shah

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Web Design, Graphic Design, Social Media & Internet Marketing Infographics


22-06-2020

14 social media visual marketing stats you need to know!

Getting success online is not going to be a walk in the park. Competing with the vast treasure trove of information available on the internet can feel like a daunting task.

18-06-2020

Social Media Image Size Cheat Sheet for 2020

Are you trying to figure out the correct sizes for social media images? Do you want to optimise your social media profiles?

17-06-2020

How to Create Awesome Website Content to Generate Lots of Traffic - Infographic

Do you want to improve your business website? Need some tips for creating awesome content that attracts more qualified website visitors?

16-06-2020

21 Psychological Elements For Powering Effective Web Design - Infographic

Are you looking for tips to make your current business website more effective? Do you want to understand how psychology can help with your web design process?

14-06-2020

18 tips for entrepreneur to get more sleep!

More sleep means more fruitful and productive days. Feeling a little stressed? Not to worry getting the right amount of sleep can make a huge difference for your working day. At DCP we tend to work long hours building complex website design projects for our clients.

12-06-2020

5 Effective Tips to Increase Engagement on Your Business Social Media Posts - Infographic

Do you want to increase engagement on your business social media profiles? Want to get more likes and comments on your posts and YouTube videos?

11-06-2020

web design colour psychology tips - choosing the right colours for your website - infographic

Are you trying to work out what is the best colour for your business website? What to understand how colour psychology can affect the buying choice of a potential customer?

11-06-2020

7 landing page design tips to improve your website conversion rate - Infographic

Do you want to improve your business website conversion rates? Is your goal to generate more qualified leads using lead generation landing pages?

11-06-2020

21 Awesome SEO Tips for Business Growth - Infographic

For most businesses, the lockdown has been a total pain in the ***. But we should not stop our efforts to improve website SEO which will give our businesses a boost when the lockdown is lifted!

08-06-2020

Beginners SEO Tips: Checklist for 13 Step to Improve Your Website SEO - Infographic

Are you looking to improve your search engine optimisation knowledge? Do you understand the basics for getting better ranking results?

13-05-2020

Top 5 types of social media content you should be sharing!

Social media is a fantastic way to get the word out there about your business and to share related content and ideas. You’re not going to get the attention you want by posting just anything though. Listed below are the five types of content are proven to get shared most on social media.

11-05-2020

39 methods to increase your email open rates

Getting your subscribers to open your marketing emails can be a challenge. Sending out emails with bad content or at the wrong time and lead to poor open rates. Here are 39 actionable tips to help you increase the email open rates.

10-05-2020

Tips for using colour psychology to generate more sales

What to improve your website conversion rates? Using the right colours can make all the difference! Often we don't think too much about the colours used on our business websites. We assume what we like, everyone will probably like. The keyword there is "Probably"!

06-05-2020

Turn your Pinterest account into a revenue driven social media channel

Pinterest is an awesome way to share your interests and hobbies and keep track of fun future projects. Unfortunately, it’s often seen as just that – a site purely for sharing hobbies and having fun. Frequently associated only with crafts, DIY and the like, Pinterest is often looked upon as the domain of the hobbyist, and not taken seriously as a valid media for businesses.

03-05-2020

The Hidden Power of Long Tail SEO

Long-tail SEO is the use of longer, more detailed keyword phrases in URLs. These keywords are more specific than shorter core terms, consisting of three or more words. Whilst long-tail keywords are less common, they are more valuable to businesses; they tend to generate higher quality leads, with higher rates of conversion to sales.

18-04-2020

Tips on reducing shopping cart abandonment

Why has there been such an increase in shopping cart eCommerce abandonment, you ask? Figures suggest that many websites are simply too complicated; by the time people reach the payment options they've either lost the will or the trust in continuing to payment.

15-04-2020

Top tips for Google AMP - Accelerated Mobile Pages

Understanding and implementing Google AMP can help to improve the load speed of your website on mobile devices. Accelerated Mobile Pages (AMP) is useful if the content of a page is static (does not change very often). In some cases like news items, the content of the page does not change very often if at all, for this reason, coding the page using AMP can greatly increase the load speed.

02-04-2020

How to build a website that converts visitors into sales?

Creating a website that converts visitors into potential customers can be a tricky task. If you have a business website which is just focused on selling products or services then I would suggest creating some dedicated lead generation pages. Why you may ask? Lead generation pages are very targeted to a specific product or service. The goal is to showcase a definite solution, you can add USPs (Unique Selling Points), customer testimonials, incentives, news items which are all related to a specific product or service.

24-03-2020

Influencer marketing is the new type of content marketing

The goal of influencer marketing is to get your product or service endorsed or advertised by a social media user with a large following. Have you ever watch a YouTube video which promotes a company or product at the beginning or during the video? The same logic applies to people who have large followings on Twitter and Facebook.

25-02-2020

How to create a super successful YouTube channel

YouTube has become one of the most popular online video platforms to date. Having a YouTube channel can help you to attract new customers, as YouTube is the 2nd biggest search engine on the planet, Google search being the 1st. But guess what? Google owns YouTube, so making great content for YouTube can help your business rank higher in the search engines.

22-02-2020

The surprising words that get content shared on social media

You’re probably already aware of the power of language, and the effect words can have on people. It’s prevalent in the business world, with all kinds of instructional articles, books and courses on how best to speak to customers, words to avoid in job interviews, and so on.

16-02-2020

6 super tips for sharing your blog posts on social media

Sharing blog posts on social media can help to generate traffic to your business website, but doing this correctly can get your better results. If you create a blog post and share it once on social media then your chances of generating traffic will be minimal.

14-02-2020

What are the common pitfalls you need to avoid when starting a new business?

Entrepreneurs need to know how to prevent making mistakes when starting a new business. Making mistakes in business is not uncommon, we all do it, but we also have to learn from the mistakes we make. Why not avoid the common mistakes in the first place?

09-02-2020

How do 16 of the most successful entrepreneurs start their day?

You will be hard-pressed to find someone that enjoys waking up before seven o'clock in the morning. We all do it because we have to, and not for the sheer joy of being awake in the early morning hours. Some of us will hit the snooze button constantly and only vacate the warm comforts of bed until the very last minute.

08-02-2020

How to protect your business website from hackers

The last thing you need on a busy Friday is someone hacking your website or email :( Creating secure passwords should be your top priority. Using passwords which contain your name, pet's name, family member's name is not advisable.

05-02-2020

Useful tips on how to get 1000 shares on blog posts

Writing awesome blog posts is one thing, but getting people to share your content is another. Your first goal should be to share your newly published blog post across your social media accounts. Use the power of your followers to generate traffic to your blog posts.

02-02-2020

Super tips for creating a successful business website

The Internet has opened a customer base that was unimaginable before. Everyone wants a slice of this pie and for that, the first step is building your business website. This website will be your window to online customers. Since the website would be the first thing that any viewer would notice about your business, it needs to be carefully designed.

16-01-2020

Beginners guide to Twitter business marketing

So I guess you are reading this blog post because you are not so familiar with Twitter. Twitter can be a powerful marketing tool for your business if used correctly. At DCP we use Twitter regularly to publish our recent completed website design projects, blog posts and YouTube How-To Video Tutorials.

12-01-2020

26 key steps to build a powerful personal brand

Building a personal brand is no longer the exclusive domain of celebrities and sports stars alone.  An established personal brand for all professionals is vital...

07-01-2020

21 SEO Tips for ranking blog posts in Google search results

Creating blog posts that rank well on Google Search can be tricky if you have limited content writing and SEO knowledge, let alone web development. Personally, I write all my blog posts in a text editor before evening thinking about publishing on my website. By using a text editor I can quickly find and fix spelling/grammar errors. I can also structure the blog post quicker and even use voice to text to speed up the process.

07-01-2020

14 online and offline techniques to super charge your business marketing

Online as well as offline marketing can work very well as long as you know how to adapt it to your business needs. Your goal should be to plan each marketing task separately and dedicated a specific amount of time for creating suitable content, website optimisation, social media outreach and offline marketing strategies and optional paid advertisements.

20-09-2019

15 top tips to improve your social media visual content

To achieve your social media dominance you need to understand that visuals are one of the most important factors. Our brains are like supercomputers, churning through information at lightning speed. However, we need to make sure our social media posts speak to our target audience. People on social media are swarmed with content and it should be your goal to stand out and be seen.

07-09-2019

7 super tips for generating organic traffic from Instagram

Instagram is one of the most popular and widely-used social media platforms on the internet. Having a good quality Instagram account with a healthy number of followers will give any business a huge advantage, and allow it to reach a very large audience. There are some steps you should take to ensure that your profile is always at its best and will attract the right followers.

05-09-2019

How to rank high on Google using these simple SEO techniques

SEO seems to be a forever changing landscape, but there are some common tasks we can do to ensure we can achieve the nest search engine visibility. Speed is king! - making sure your website loads fast is one of the key factors for a good search engine ranking. Have you ever been to a website which simply takes ages to load? I feel your pain!

29-08-2019

27 ways to identify why visitors are leaving your business website

When you check your analytics can you see a very high bounce rate? High bounce rates are normally a signal telling you that there is something wrong on your website! It is not always the content of your website, sometimes you can have a fantastic website with great content but if the website is built poorly then you can expect a higher than usual bounce rate.

23-08-2019

7 great tips for improving landing page conversion

Creating a good landing page is an essential task if you want to generate more qualified leads from your marketing campaigns. Your goal should be to build landing pages which are optimised for conversion. Creating lead generation pages is not the same as creating a home or about us page for example.

16-08-2019

How colour psychology can improve your business branding and marketing!

Did you know colour can play an important part in customers buying from your website? Colour on a website page can influence our decision to purchase a service or product.

14-08-2019

Which social media platforms are right for your business?

There are a lot of social media platforms out there, from classics like Twitter and Facebook to relatively new websites such as Snapchat and TikTok. It seems there is a place for everyone, whatever their passions.

28-07-2019

6 Key steps for creating a successful business website design solution

Website design can be simple or complex processing depending on the scope of the project requirements. Regardless of the project, there are some common steps which should be taken when building a website solution.

23-07-2019

Weird and very strange ideas that are prosperous

Ever wondered if your idea might have turned into a lucrative business? Your family and friends thought that it would never work so you didn't take it further. Sometimes in life, you have to jump in the deep end and start working on something you believe in, even if other people do not.

16-07-2019

190 blog title templates to entice clicks

If you are running out of ideas for new blog titles then this article is perfect for you! Creating enticing blog tiles can help generate more traffic to your website blog when posting on your business social media accounts. Using the right keywords can make a huge difference.

11-07-2019

7 good reasons people why do not trust your website

People are increasing worry about online security and, with the growing number of scam artists and unofficial websites out there, rightly so. The secret to a trustworthy website is the inclusion of lots of facts, a substantial ‘about us’ page, and usable contact information.

07-07-2019

49 tips to create a successful e-commerce product page

Did you know with a few simple updates to your e-commerce product page listings can make a dramatic increase in sales? Simple updates like changing the font colour for the product pricing or adding clear messages like "free shipping" can help generate more sales.

27-06-2019

20 tips to improve your website homepage content

Did you know that 38% of people will stop engaging with a business website if the content or layout is unattractive? Or that 51% of people think useful contact information is missing from many websites? Here are the top 20 elements that respective clients want to see on your site, from the obvious attractive logo and clear navigation to the less conspicuous SEO keywords.

17-06-2019

41 top tools to generate better conversion rates

Increasing the conversion rate of your website is something that you should always be striving towards.

12-06-2019

12 morning rules for successful entrepreneurs

Most entrepreneurs and prospering business individuals have set routines at breakfast time, what to know more? Wouldn’t it be great if you could finish work at 3 pm every day? Well starting at 9 am and working until 5.30 pm is a common practice in most businesses, but as a business owner, you have the freedom to work whatever hours you like.

05-06-2019

Top 10 branding tips to drive your business to success

Generating an attractive homepage is vital for any business website. Clear and captivating images to high quality and readable content should be a top priority.

25-05-2019

53 must have features for local business websites solutions

Are you planning on building a new website for your business? Wouldn’t it be great if you could see the features which can make your website more accessible to your potential customers?

18-05-2019

7 Ways to Use Popups to Improve Your Business Website Conversion Rate

Are you trying to find the best ways to improve your business website conversion rates? Have you thought about using pop-ups on your website?

14-05-2019

7 powerful social media tips to build your business brand

Knowing how to boost your branding and build up your business is a crucial aspect of any company’s growth. Sometimes this will be pretty easy to do, other times it will take a lot of work and commitment. But there are always some things to take into consideration, and here you will find some of the best.

11-05-2019

The future of imagery - most captivating photography styles

To celebrate reaching 100 million images, Shutterstock has compiled the trendiest and most captivating photography styles and future diagrammatic alternatives that are changing the world of imagery. From high-quality 360-degree mobile photography to mainstream aerial drones.

03-05-2019

How to get your first 1000 followers on your instagram business account!

Are you new to Instagram and looking for the best techniques to gain more followers? This infographic created by Crazy Egg shows the power of engaging with Instagram followers. For example, Niel Patel linked 100 photos of people he does not currently follow any return he generated over 20,000 likes on his Instagram content.

22-04-2019

Super tips for improving your website SEO link building

Link building is pretty hard to do because there are a lot of factors that you have to take into consideration. But if you do this adequately, you can reach some amazing results and the outcome can be downright awesome.

17-04-2019

The ultimate guide to ecommerce pay per click advertising

PPC stands for Pay Per Click. Google, Facebook, Yahoo, Bing and much other organisation provide marketing solutions for businesses of all sizes. In simple terms, you as an advertiser pays for click advert clicked.

10-04-2019

11 tips for using emojis on social media marketing campaigns

Are you a Snap Chat, WhatsApps or Facebook Messager user? Did you know more than 60% of people use emojis when messaging? With so many people using emojis to convey a message, shouldn’t your business be taking advantage?

04-04-2019

30 inspirational quotes that every business owner should read

sometimes in business, we run out of inspiration, so why not check out 30 inspirational quotes from leading business owners. Running a business can be overwhelming and very challenging so read through these 30 inspirational quotes to give you a boost in the right direction.

14-03-2019

How to create an email which gets opened and generates clicks

We all know the feeling of opening your email inbox to find 100 spam messages and several irrelevant promotional emails. Surveys suggest that 40% of adults report to ‘never read’ marketing emails, whilst a staggering 80% of adults receive unnecessary emails weekly! So how do we create an email that gets subscribers to open?

15-02-2019

Top tips to expand your LinkedIn network in 5 minutes

Are you new to LinkedIn? LinkedIn is a popular business networking platform where you can find many like-minded business contacts to help your business grow. By creating a professional profile for your business you can attract more customers and find suppliers to help your business expand.

12-12-2018

27 Features that can make your small business website successful

Are you developing a new website for your small business? Wouldn’t it be great if you knew the website design features which can help you succeed? The first goal is to register an easy to remember domain name. Keep the domain as short as possible. Next, make sure your website header is not too busy and contains a simple to use navigation system.

11-09-2018

Top tips for creating SEO content that ranks high in Google Search Engine

Creating website content that ranks high in search engines is not difficult if you are following best practice. The key here is that Google wants to give a user the best search results for their query. Your goal is to create awesome optimised content which can answer a question, promote a product or service.

22-07-2018

Save your business time with 16 different ways to get more work done

Hard at work entrepreneurs with short time have an easy way of getting more work done with simple productivity hacks. At DCP we plan our daily tasks first thing in the morning and set out a timescale for completing our business development and web design work.

14-07-2018

Best times to post content on the top 8 social media networks

Randomly posting on social media networks is not the best marketing strategy. Demographics can range across different social networks and the best time to post content can also differ.

09-07-2018

How to find new customers using social media demographics

Choosing the correct social media networks can be the difference between success and failure. Social media can be split into different demographics (age groups) and selecting the right social media accounts for marketing your business can improve your conversion rates.

04-07-2018

Top tips for converting website visitors into buyers!

Understanding how to convert eCommerce website browsers into buyers can be a tricky task. Making random updates to your website may bring you luck but a strategy is what you need.

25-06-2018

21 super tips for writing engaging website content

Do you want to improve your website content writing but not sure how? Creating compelling content for your website can tricky if you are not a "Word Smith".

21-06-2018

Top tips for call to action that converts

Creating call-to-action (CTA) that converts can be a case of trial and error. Using the right colours on your call to action buttons can improve your conversion rates dramatically.

15-06-2018

Useful guide to file types for developers and designers

Ever wonder what all those graphic files are used for? If you are not a graphic designer then .png, .pdf, .otf, .ttf can seem like someone speaking in a different language.

09-06-2018

10 UX tips to improve your business website

Consistency is key when building a business website. Badly designed website will use a mirage of fonts and colours and simply look a little "crappy". The key to good UX (User Experience) is a structured approach when building a website.

29-05-2018

Jargon Buster - A guide to common designer technical terms we always get wrong

Like all jobs, there are technical terms which can be confusing and finding definitive answers can be tricky sometimes. At DCP we have a talented team of graphic designers who often speak in "graphic design" terminology and if you are not a designer then these terms can be like someone speaking to you in another language.

13-05-2018

How to get Google to quickly index your new website

Getting a new website index by Google can be a waiting game but in this fast-paced world, time is of the essence. To get your website index by Google quicker you can create a Google WebMaster account. Next, get your website verified by Google using the simple steps present your Google Web Master account/

09-05-2018

Give your business a marketing boost with these 64 small business tools!

Having the right tools at your fingertips can save you hours of wasted time. Your goal should be to run your business as efficiently as possible, and sometimes we need a little help to streamline our workflow.

02-05-2018

Top 50 design blogs for inspiring web designers and web developers

So you are planning on giving your blog a refresh. So what do you do next? Do you sit on it and wait for the lightbulb to turn on and illuminate the way or do you go searching for inspiration?

18-04-2018

What is machine learning and the impact on business SEO

The future of SEO is always changing, and there’s a reason for that. Algorithms are changing to the point where you can deliver extremely accurate search results for user queries.

24-01-2018

12 SEO trends that you really need to know!

SEO is constantly changing when it comes to the search browsers of the internet. For your own sake and your company, you need to make sure you keep up to date with the new trends. Here you will find 12 SEO trends that will help you stay on top of your game and keep producing you will new results.

28-12-2017

12 Google facts you need to know

What would happen if your favourite search engine Google went offline for 5 minutes? Apart from Kaos, on the internet traffic would drop by 40%! Each minute form than 2.3 million Google searches are processed, make sure your website is optimised for mobile devices and grab some of that traffic!

22-12-2017

How to decide what is the best video length for your posting on social networks

Are you planning on starting a new video marketing campaign for your business? Understanding what is the best video lengths on social networks can help you gain more exposure. At DCP we believe in sharing knowledge. We find creating videos for our educational YouTube channel is a great way to share our skills and gain business exposure.

14-12-2017

8 key elements to get your website ranking on 1st page of Google

With the wild web changing frequently all businesses must adapt, that is if they want to stay at the top of their game and maintain their ranking position. Sometimes doing this is easier said than done.

07-12-2017

150 digital marketing tools to give your business a boost 2017

Are you overwhelmed with all the different digital marketing strategies and tools available? Wouldn't it be nice to know all the tools which the professional marketers are using?

17-11-2017

6 steps for creating a successful business web design solution

Competitiveness in any field asks for an efficient process that is also well planned and web design is no exception. web designers are visual communicators and believe that to succeed online we need to be competitive and innovative. Simply having a website for the sake of having a website is a waste of money.

13-11-2017

Top SEO trends you need to know for 2017

Let’s face it; we all want to have a website that ranks high in Google Search Results. Understanding how search engine (especially Google) change their algorithms is essential if you want to maintain your search engine rankings. "Content will always remain the king" if you produce awesome written information, images, video content then you can expect a better flow of web traffic to your website.

30-10-2017

The best web design trends 2017

Just all most industries revolve, web design is no different. Year by year design and concepts change. As a business owner, you do not want to get left behind with an old looking website. Stay current and stay modern to attract customers and show them you are at the cutting edge of technology and design.

14-09-2017

8 web design trends to improve your business website

Is your website looking a bit old? Well, you probably need a refresh as trends for website design are changing constantly. You don't have to make dramatic changes but updating the colours, styles and artwork and bring a more modern feel to your website without breaking your business marketing budgets.

25-08-2017

7 great reasons why your business needs a mobile friendly website!

Now is the time to get your website mobile compatible. Why you may ask? Well, Google is going to start prioritising websites which are mobile-friendly in search engine results.

23-08-2017

The latest web design trends for 2017

Keeping up with the latest web design trends can be challenging when you are running a full-time business. It is important that you keep your website up-to-date so keep up with your competitors. This can be from both a design and SEO perspective as often they work hand in hand.

21-08-2017

The ultimate guide to web trends for grid and layout design

Are you looking for the latest web trends for grid layout and design? Grid layout is ideal for controlling how content is laid out on a website page. Bootstrap, for example, uses a grid layout to control how images, text and components fill a page.

08-08-2017

Top 10 reasons why you need a mobile friendly website

Did you know over 1.2 billion people are accessing the internet from their smartphones! Having a mobile-friendly website is a requirement if you want to compete. I am sure you have been to a website on your phone is simply looks awful and is super difficult to navigate. Don't be the owner of that website!

19-07-2017

How to build a superfast website that ranks well on Google search engine!

So you probably know by now that Google likes websites which load fast. Website speed can play a major factor in search engine rankings. Websites which take ages to load normally have a high bounce rate which is not good! You can check your page speed by using the popular Google page speed tool.

16-07-2017

What are the top SEO internet marketers working on?

To find out what the top SEO marketers spend most of their time on, check out the infographic below, from the SEJ. Almost 72% of the people asked said they spend most of their time on creating engaging content, which isn't surprising but are we reaching out to all of our potential customers? Providing relevant backlinks and mobile accessibility seems to be the biggest challenges in building SEO success.

29-06-2017

9 useful tips for a faster website load speed

About, 40% of internet user vacates a website that doesn't load in 3 seconds? Even a delay of 1 second while loading a page can cost a 7% loss in conversions? How many website visitors are you losing daily? Then there are the effects on Google search results to think about.

25-06-2017

Top 2017 SEO trends for business search engine ranking

The search engines ranking algorithm keeps changing with time. In order, to keep up with the changes new techniques of SEO need to be developed. For example, 2016 saw more mobile searches than desktop ones.

01-06-2017

9 ways to make your business website stand out in 2017

Are you looking for the latest techniques to make your business website stand out in 2017?

24-04-2017

13 tips to promote your business using Snapchat

Did you know Snapchat now has over 100 million active users every day? On average Snapchat users view more than 8 billion videos each day! Snapchat has now become a big social network but you as a small business owner need to know how to take advantage and leverage Snapchat.

19-04-2017

Useful guide to ecommerce conversion rate optimisation

According to a recent survey carried out by Compass, the average conversation rate for eCommerce stores is as little as 1.4%. Crazily, this means that for every 100 hundred website visitors you attract, only one will make a purchase! If we want to increase this rate, we need to understand what discourages our prospective customers

17-04-2017

Top 6 graphic design trends for 2017 and beyond!

Just like everything else on this planet, graphic design trends change as well. Keeping your website modern and up-to-date can help with converting customers. "Living in the stone" age just tells your website visitors you either can't be bothered or your business website is simply not a priority. Well, it should be! as an up-to-date website can get you those customers you need to keep your business productive and cash flow rich.

12-04-2017

The 100 best website design tools ever!

There seems to be an endless set of tools for website design. But wouldn't it be great if you had access to the best 100?

10-04-2017

55 surprising facts about Google and why businesses should care

Did you know Google has more than 3.5 billion searches each day! Google is the powerhouse for web search and dominates the search engine market. I know this is probably not a good thing but understanding the power of Google for your business is essential if you want to rise in the search engine rankings. From shopping, news content, video (YouTube) to web analytics and email, Wow Google seems to do it all LoL.


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