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17-04-2017
BackJust like everything else on this planet, graphic design trends change as well. Keeping your website modern and up-to-date can help with converting customers. "Living in the stone" age just tells your website visitors you either can't be bothered or your business website is simply not a priority. Well, it should be! as an up-to-date website can get you those customers you need to keep your business productive and cash flow rich.
Simple updates like adding a burger menu to your mobile website can make all the difference. Imagine if all your competitors are busy upgrading their websites with the latest design trends, where will that leave you? Unfortunately, a website is not for life and needs maintenance and visual updates to attract and keep customers coming back.
Blocked web page structure is one of the latest trends at present. Presenting your content in black format can help break up long pages of text and make your website more appealing.
Responsive design is an important tool for not only design but for mobile user experience. Building a website which a customer can visit on any device improves user experience and Google favours websites which are mobile compatible. You have a smartphone, right? be smart and make your website mobile compatible too.
Ensure images are compressed correctly to improve page speed and also get a little SEO ranking boost. Most importantly users will get a faster loading website.
Done are the days of drop shadows in web design. Flat clean design in the new modern trend. Flat design pages tend to load quicker as well and using a little CSS magic can improve the design without adding weight to web page load times.
Visual elements do not need to be static. Adding video content to your website can greatly improve user engagement if done correctly. At DCP we upload video content to our Educational YouTube Channel on a weekly basis. We then create blog posts and embed video content from YouTube. Ask yourself this question, would you rather watch a 5-minute video or read 1000 words? Don't get me wrong, the words are important for SEO but the video is much more engaging and can help to reduce bounce rates, and intern improves your search engine rankings.
GIF animation if used correctly can also be an effective visual tool. Creating basic GIF animations can help to demonstrate a product or service in a visual format. Remember to keep GIF animations short as they tend to be heavy in file size.
Why not take a look at the infographic created by Designhill for some more useful tips.
(Click infographic to enlarge)
Article created by: DCP London Website Design
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29-05-2018
Jargon Buster - A guide to common designer technical terms we always get wrong
Like all jobs, there are technical terms which can be confusing and finding definitive answers can be tricky sometimes. At DCP we have a talented team of graphic designers who often speak in "graphic design" terminology and if you are not a designer then these terms can be like someone speaking to you in another language.
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