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14-08-2015
BackSearch engine optimisation is key if you want your content to be seen, and it’s a far superior way of getting clicks than paying to be on the first page of a Google search.
Website structure, page optimisation, and link building all form part of SEO.
Although it’s a pretty complex system overall, it can be fairly simple to learn the basics. Otherwise, employ a professional to do it for you.
You don’t need to be building a new website to make use of SEO; you can apply it to your current website too.
Done right, it can add value.
What SEO is not though, is a substitute for good website design, useful and meaningful content, and decent marketing techniques.
There are also ‘good’ SEO techniques and ‘bad’ ones – often referred to as ‘white hat SEO’ and ‘black hat SEO’.
Search engines disapprove of black hat SEO, due to the practices they employ not being in the best interests of search engine users.
In the infographic below by Data Dial, various techniques are evaluated in terms of effectiveness.
(Click to enlarge infographic)
Blog post created by: DCP London Web Designers
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02-12-2023
8 Linkable Content Ideas That Attract Backlinks
Your site needs a strong backlink profile for successful promotion in search engines. You can collect quality backlinks primarily by using interesting and exciting linkable content. It is a golden rule. However, many Internet project owners rarely follow it.
16-07-2017
What are the top SEO internet marketers working on?
To find out what the top SEO marketers spend most of their time on, check out the infographic below, from the SEJ. Almost 72% of the people asked said they spend most of their time on creating engaging content, which isn't surprising but are we reaching out to all of our potential customers? Providing relevant backlinks and mobile accessibility seems to be the biggest challenges in building SEO success.
13-07-2021
Importance of the High-Quality Content for SEO
Do you want your message to reach the right audience? Do you want your page to appear on the first page of Google search results? If so, work on the quality of your copy. You may be trying hard with the SEO of your website. But, without quality content, you can't reach your goals.
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