So you’re considering investing in your online marketing strategy, you’ve narrowed it down to Facebook Ads or SEO, but which is best for you and your business?
In this infographic, Boostlikes highlight the pros and cons of each.
On one side there’s the targeting and immediate results that Facebook Ads provides, whereas SEO carried out within Google’s rules will more than likely take months and you can’t control who visits your site.
On the flip side, SEO is longer lasting and higher converting.
Facebook Ads stop as soon as you stop paying for them, whereas your Google rankings will invariable stand the test of time.
For a more in-depth comparison check out the infographic below created by Boostlikes.
Blog post created by: DCP Web Developers London
Search Engine Optimisation - SEO Guide 2015
Search engine optimisation is key if you want your content to be seen, and it’s a far superior way of getting clicks than paying to be on the first page of a Google search. Website structure, page optimisation, and link building all form part of SEO. Although it’s a pretty complex system overall, it can be fairly simple to learn the basics. Otherwise, employ a professional to do it for you.
Top tips for creating SEO content that ranks high in Google Search Engine
Creating website content that ranks high in search engines is not difficult if you are following best practice. The key here is that Google wants to give a user the best search results for their query. Your goal is to create awesome optimised content which can answer a question, promote a product or service.
The Hidden Power of Long Tail SEO
Long-tail SEO is the use of longer, more detailed keyword phrases in URLs. These keywords are more specific than shorter core terms, consisting of three or more words. Whilst long-tail keywords are less common, they are more valuable to businesses; they tend to generate higher quality leads, with higher rates of conversion to sales.
Thank you for contacting us.
We will reply to you in next 2 working days.