DNLS contacted DCP to create a Newsletter Design for their Optimax marketing campaign.
The newsletter was designed using the colour scheme from the Optimax business website. DNLS requested for the email to include multiple "call to actions" to improve newsletter subscriber click-through ratios.
The Optimax newsletter was designed from a blank canvas using Adobe Photoshop CC.
DCP custom coded the email creative using CSS, HTML and Adobe Dreamweaver CC.
DCP tested the newsletter on various mobile phone and desktop email applications to ensure the best possible email compatibility.
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