Ad Preform commissioned DCP to create a Newsletter Design for their client's latest Elite Singles online dating marketing campaign.
The newsletter artwork was created using Adobe Photoshop CC. DCP incorporated text from Elite Singles landing page and sourced suitable images from stock libraries.
Ad Preform requested for DCP to use a simple and clear colour scheme and incorporate clear "call to action".
DCP built the email creative using HTML tables and CSS. DCP also tested the email creative on various desktop email clients and mobile email apps to ensure optimum user device compatibility.
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