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15-03-2015
BackWe use social media for everything. We no longer just interact with our friends and family; we use it to conduct business, find out information and – make purchases.
I might follow a company on Twitter to find out more about their products, watch their videos on YouTube, or ask my Facebook friends for a recommendation.
More and more of our shopping is done online, making it pretty likely that some form of social media is involved.
But even shopping done offline is often likely to have had some kind of online influence somewhere along the line; perhaps via a discount sale announcement shared on Facebook, a celebrity endorsement on Twitter, or an interesting pin on Pinterest.
Others’ reviews can have a huge impact on how we view a company and its products, and these reviews are often shared on social media sites. This can be tantamount to free advertising, and potentially even more valuable.
Revenue generated by social media shouldn’t be underestimated. With such a huge proportion of the shopping population being present on various, and often multiple, social media sites, it’s a sales and marketing outlet not to be ignored.
Check out the infographic below by Bbrain Sins for some statistics!
(Click to enlarge infographic)
Blog post created by: DCP London Website Designers
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11-05-2019
The future of imagery - most captivating photography styles
To celebrate reaching 100 million images, Shutterstock has compiled the trendiest and most captivating photography styles and future diagrammatic alternatives that are changing the world of imagery. From high-quality 360-degree mobile photography to mainstream aerial drones.
21-02-2017
How to add a YouTube end screen to your YouTube video
This is a free video tutorial. In this video tutorial, I will show you how to create an end screen for your YouTube Video. YouTube is a powerful Internet marketing tool. YouTube contains many advanced features which you may not be aware of. One of these features is the YouTube End Screen tool.
14-03-2019
How to create an email which gets opened and generates clicks
We all know the feeling of opening your email inbox to find 100 spam messages and several irrelevant promotional emails. Surveys suggest that 40% of adults report to ‘never read’ marketing emails, whilst a staggering 80% of adults receive unnecessary emails weekly! So how do we create an email that gets subscribers to open?
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