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07-09-2015
BackBlogging can take many forms. It can act as a type of journalism, an online diary, an advertising platform, a place for Elearning, business advice and much more.
This makes it pretty flexible, in that the choice of content is limitless, as is the choice of style, length and frequency of its posts.
Many bloggers aim for a high readership, while others do it just for themselves.
Whilst some blogs take the form of long articles, others are following the trend of micro-blogging - shorter, more succinct blogs, supported by sites such as Tumblr and, some might say, Twitter.
Would-be bloggers are given the option of either using a dedicated blogging platform, such as Google’s Blogger or publishing as part of an existing website.
The often informal nature of blogging, combined with today’s ever-improving mobile technology, means that blog posts can be written and published, on the go, providing instantaneous content.
Social media platforms make blog posts easily shareable. The use of SEO can also increase readership further.
Publishing a website blog for your business means that you’re constantly providing your customers with new, fresh content. If the content is of high quality, they’ll keep coming back for more.
Even better, they’ll share it, bringing you more readers. Those readers will return and share, and so it goes on.
Of course, you’ll need some kind of strategy to make all of that happen, so check out the infographic below by quick sprout for some advice. Happy blogging!
(Click to enlarge infographic)
Blog post created by: DCP London Web Designers
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03-07-2017
How to add a water mark logo to your Youtube videos
In this video tutorial, I will show you how to add a watermark logo on your Youtube videos. This watermark will also allow users to subscribe to your channel. Did you know that you can automatically add a watermark logo on all of your Youtube videos with a few simple mouse clicks? Youtube has a branding feature which a bit hard to find but when used correctly can help to boost your subscribers.
24-03-2020
Influencer marketing is the new type of content marketing
The goal of influencer marketing is to get your product or service endorsed or advertised by a social media user with a large following. Have you ever watch a YouTube video which promotes a company or product at the beginning or during the video? The same logic applies to people who have large followings on Twitter and Facebook.
22-08-2015
Website Tips - How to boost your company revenue by upselling and cross selling
Does your business take advantage of upselling and cross-selling techniques? These techniques can be used with online shop purchases, in a store or over the phone. Upselling would involve making the customer aware of a better, more expensive product of the same type as the one they are about to buy. Product insurance and reminders to buy batteries for their main purchase are both examples of cross-selling.
11-09-2015
Infographics Marketing - 10 steps to get your infographic noticed on social media
Infographics are everywhere at the moment. They’re a fun, simple and bitesize way of sharing information. The bright colours and exciting imagery engage with readers. They’re are often used as how-to guides or to show statistics and figures, but could be adapted to share any kind of information.
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